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http://cecono.me twitter.com/canneconomy facebook.com/canneconomy Like many who have found success in today’s cannabis economy, Aaron Justis began his relationship with the plant as an activist. He and his family had always sought alternative solutions for his struggles with ADHD, and at 17, he discovered firsthand the positive benefits cannabis could have on one’s life. By 19, he was inspired by Jack Herer’s seminal tome “The Emperor Wears No Clothes” and he was set off on a path of NORML meetings and fighting for cannabis legalization. At the same time, he started to follow his entrepreneurial instincts, and got involved in selling cell phones and wireless plans in the early days of that industry, as well as dabbling in real estate. One day, a lightbulb went off for Justis, and he knew he wanted to combine his business skills with his passion for cannabis. He tells us all about how he got his business started, and the industry luminaries who helped him along the way. He also provides a comprehensive and enlightened dissection of the current push for statewide cannabis regulations in California, and what he thinks successful regulations should look like. “Our reputation had been as a wellness center in LA that was proud of what we did… then the first ever LA High Times Cannabis Cup came to town, and we needed up entering and winning in every category… it just exploded from there.” On California’s evolving regulations on dispensaries: “Even when you have the worst, out-of-control, situation of dispensaries, the sky doesn’t fall.” “What we operate under is really the worst regulatory system in all of California, its called ‘limited immunity,’ so we’re not even really approved, it’s just if they want to prosecute us, we have to prove our limited immunity in court. The bigger problem with that is that we’re not licensed from the city until we go through a process like that.” On what statewide regulations need to look like: “So I think what it really comes down to in 2016 is, if the language doesn’t support the current industry which represents the current patient base, and it makes things more difficult there or takes away rights that we have now… then thats when you would see opposition to it.” “People are actually are into [a legal cannabis industry], they just want to hear an intelligent voice, and they want to hear someone that’s proud of it.”