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Building bold and progressive brands requires curiosity, creativity and resilience. To find out more about starting your career with us, visit: https://www.diageo.com/en/careers Christina leads marketing for tequila in Diageo North America. Hear her reflections on what’s really driving progress for the category in the region, as well as the exciting brand moments we’ve created to bring tequila to the world. About Diageo: With over 200 brands sold in more than 180 countries, we are driven to be the world’s best brand builder, leading the way in premium drinks. We are a global leader in beverage alcohol with an outstanding collection of brands across spirits and beer. We aim for the highest standards in all that we do, mixing responsibility and reliability with incredible flair. Celebrating life, every day, everywhere. --- Subscribe to our channel to keep up to date with all our latest content: https://goo.gl/TQsM3o --- Watch other films about our people at Diageo: • Meet Lelia, Global Supplier Partnership Sp... --- Diageo - Celebrating life, Every day, Everywhere. #LifeAtDiageo #DiageoCareers #DiageoBrands --- Find us on other social channels: LinkedIn: / diageo Twitter: / diageo_news ---