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WIKN is a one stop shop for advice from industry experts, offering their insights with hindsight about what they know now that they wished they knew then. I'm delighted to share with you an interview with Susan O' Dwyer CEO Of Make-A-Wish Ireland. What we talk about in this episode: An overview of Susan’s interesting journey to becoming CEO Of Make A Wish Ireland The challenges faced working without government funding and the impact of recent scandals in the Irish Charity Sector The proactive journey Make-A-Wish has instigated through being one of the first charities to sign up to The Triple Lock Codes to ensure complete transparency to the public. The current Christmas appeal (link can be found here ) and the importance of Make – A -Wish’s Corporate Partnerships Growth for the business How to become a volunteer The Wish Process (more details can be found here) and Susan’s most memorable granted wishes Business not for profit rather than old traditional view of charity What Keeps Susan Going through challenging times “Go the extra step for the children” The Key aspect of Make-A-Wish is the impact it has on the entire family, not just the child. The granted wishes allow a family & child to experience a moment in time where they can forget everything and are left with memories of a lifetime The addictive nature of granting wishes and the positive lift the wishes give the child and family The importance of understanding your strengths and surrounding yourself with a team who have complementary skills What Susan’s Knows Now “Trust your gut” Make a mistake and applying the learns – “It is old advice, but you need to make mistakes to learn from them” Susan O’ Dwyer The challenge to go back to complete a Masters and not underestimating the importance of Personal Development The reason Susan would speak with her 80-year-old self instead of 18-year-old self The importance of family, friends & people who give Susan energy such as Nora Casey, Imelda May & Margot Slattery Country President of Sodexo. Finally, we speak about upcoming events such as the volunteer conference the first weekend in February and the prestigious “Ball” which will be held in May at the Clayton Hotel Burlington Road Dublin 4 (for tickets contact Susan directly atsusan@makeawish.ie) Make-A-Wish Website - www.makeawish.ie/ To hear more videos check out - What I Know Now Website - http://wikn.co/