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Ford Motor Co is proving that even a century-old manufacturer can reinvent itself for the digital age. Facing disruption from Tesla, AI innovation, and global EV competitors, Ford has transformed from a traditional automaker into a technology-powered mobility company. In this video, discover how Ford is reshaping its future through electrification, software, cloud computing, and AI—while restructuring its business to compete in one of the fastest-changing industries on earth. 🔥 What you’ll learn: • Why Ford committed tens of billions to electric vehicles and battery production to accelerate its electrification strategy. • How the company created dedicated divisions—Ford Blue, Model e, and Ford Pro—to sharpen focus on EVs, digital platforms, and commercial services. • The shift toward software-defined vehicles, over-the-air updates, and subscription-based digital services that generate new revenue streams. • How cloud partnerships, APIs, and connected vehicles are turning Ford into a software and data-driven enterprise. • The role of AI in vehicle design, engineering simulations, and customer support—cutting development time dramatically and accelerating innovation. • Why Ford built innovation hubs and EV development centers to foster collaboration and compress product timelines. Ford isn’t just building cars anymore. It’s building intelligent, connected mobility solutions designed for a smarter transportation ecosystem. 👉 If you’re a leader, strategist, or innovation-focused professional, this case study reveals what it really takes to transform a legacy organization into a future-ready enterprise. ✅ Subscribe for more insights on business transformation, leadership, innovation, and culture. #ethanchazin #thechazingroup #innovationtransformation #ford #fordmotorco Resources 1. • $29B Disaster: Ford Cancels EVs, Kills Bat... 2. https://www.reuters.com/business/auto... 3. https://www.npr.org/2025/12/15/nx-s1-... 4. / why_did_ford_company_really_decide_to_cut_... 5. • The Bizarre Logic of the F-150 Lightning 6. www.fromtheroad.ford.com/us/en/articles/2025/ford-reinvents-vehicle-assembly-new-production-system-platform 7. www.forbes.com/sites/randybean/2025/11/23/how-ford-is-embracing-ai-to-drive-innovation-in-the-automotive-industry/ 8. www.atlassian.com/blog/enterprise/how-ford-continuously-evolves-as-an-enterprise 9. www.fromtheroad.ford.com/eur/en/articles/2025/ford-vehicles-software-vision 10. www.pbs.org/video/ford-invests-in-the-future-of-mobility-in-the-motor-city-xfzbuc/ 11. www.newlab.com/post/fords-michigan-central-and-newlab-collaborate-to-drive-sustained-mobility-innovation-investment-in-detroit-2 12. https://blogs.sw.siemens.com/teamcent... 13. www.fromtheroad.ford.com/us/en/articles/2026/ford-affordable-smart-vehicle-technology-strategy 14. • Has FORD's CEO lost his mind?