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"You say 'wedding' and the price doubles" How many times have you heard that and felt bad about it? How many times do you find yourself defending your pricing, or feeling like you are being greedy? Anything wedding related costs more because the standards are higher. There is no other way to put it. We, in the wedding industry, go above an beyond in so many ways. In this weekly wedding cake business tip, I share with you a recent experience and how to justify your pricing in this industry built off of high expectations. 💫 Want to go further? Join the waitlist for Wedding Cake Business Academy here: https://jennifer-williamson.mykajabi.... I built this program because it's what I wish I had when I first started. I want to help you build your business a heck of a lot quicker than it took me! The course launches in April 2026, join the list to be first alerted! Want to know the potential of your wedding cake business and bring it to the next level? Let's set up a free call. Simply email me at jenny@jencakes.com. Have you joined our Facebook group yet? Make sure you answer the questions, and join my community of like minded wedding cake designers looking to level up their business! / 1cu6ki5uxa Don’t forget to like, comment, and subscribe for weekly tips on growing a confident, profitable wedding cake business!