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First Location without cold calling or door knocking

In this Cash Swipe Testimonials replay, **Helena shares how she closed her first merchant account without prospecting, cold calling, or door knocking. Helena comes from a non-sales background. She’s an introvert, an athlete, and a real estate investor who wanted cash flow—not another “get rich quick” idea. Instead of chasing hype, she focused on building residual income through merchant services using a done-for-you ads system. In this interview with Paul Alex, Helena breaks down: Why she chose credit card processing over traditional real estate How ads brought warm inbound merchants directly to her Why she didn’t need to “sound like a sales pro” to close How accountability + community accelerated her confidence Why boring businesses create predictable cash flow How her first account became proof she could scale to 10+ locations This is a must-watch if: You’re new to merchant services You’re nervous about sales You don’t want to cold call or door knock You want residual income that stacks monthly 🔥 Join our FREE community: “Residual Income for Beginners” Inside you’ll learn how everyday people are building residual income through merchant services, ATMs, and boring but profitable businesses — plus FREE weekly live trainings. 👉 Join here: https://go.cashswipe.com/skool --------------------------------------------------------------------------------------- #MerchantServices #ResidualIncome #CashSwipe #CreditCardProcessing #PassiveIncome #EntrepreneurTestimonial #BeginnerSuccess --------------------------------------------------------------------------------------- 00:00:00 – Welcome + why this replay matters 00:00:23 – Meet Helena: beginner, entrepreneur, athlete 00:01:48 – Her background in tech, real estate, and entrepreneurship 00:03:06 – Why powerlifting taught her consistency and discipline 00:04:16 – How athlete mindset translates to business success 00:05:43 – Why most beginners struggle with sales confidence 00:07:25 – Paul Alex’s early failures (and why reps matter) 00:09:18 – Why Helena chose merchant services for cash flow 00:11:03 – “Boring businesses” vs flashy opportunities 00:12:47 – How warm ads remove fear from prospecting 00:15:06 – Why sales is a life skill (not just business) 00:18:15 – Overcoming fear of objections as an introvert 00:23:06 – How the ads system actually works (step-by-step) 00:25:36 – The exact moment she closed her first account 00:27:38 – Accountability, community, and follow-through 00:29:28 – Why small goals beat unrealistic expectations 00:32:11 – Her next goal: scaling to 10 merchant accounts 00:41:29 – Final advice: find your tribe and stay consistent