A Proven Meta Blueprint for Reaching New Customers at Scale скачать в хорошем качестве

A Proven Meta Blueprint for Reaching New Customers at Scale

CPMs climbing. Frequency spiking. CAC creeping up... If you’ve felt your Meta ads are “hitting a ceiling”, this episode is for you. We break down incremental reach, the hidden KPI that dictates whether your Meta spend is actually reaching net new audiences or just recycling the same eyeballs. Inside this episode we cover: What incremental reach really means (and how to measure it) The signals your account is fatiguing (and how to fix it fast) Why creative strategy is the #1 lever for reducing frequency and unlocking growth How to forecast the creative volume you actually need to scale Our research process for uncovering new personas, pain points, and angles The account structures that work best at 5-figure+ daily spend This is the Meta Blueprint for founders and marketers who want to scale without killing CAC or exhausting their warm audience. We’ve stress-tested these strategies across 8 and 9-figure DTC brands and they work. Find our 5 prompts here: https://docs.google.com/document/d/16... 🚨🚀 If you're a brand spending £100K/month, we'll run your ads. Apply for your free audit here: https://eu1.hubs.ly/H0nbSNW0 0:00 Intro 1:03 Today’s topic: incremental reach explained 4:05 What is incremental reach (and how to measure it) 9:40 Creative as the key lever to fix incremental reach 14:30 Meta creative fatigue reports 15:20 Quick creative wins 18:35 Researching new personas & angles 31:18 Using AI to uncover hidden pain points & angles 32:50 Seasonality 33:40 Forecasting creative volume 42:20 Account structure & testing strategies 45:20 Scaling winners 47:20 Why consolidation helps incremental reach at scale From the team behind Soar With Us and Hambi Media: www.soarwithus.co Follow Loukas on socials: LinkedIn: https://shorturl.at/TRI8B Twitter: https://x.com/LoukasHambi Follow Olly on socials: LinkedIn: https://shorturl.at/kPrqO Twitter: https://x.com/oliverwhudson Follow D2C Diaries on socials TikTok:   / d2c.diaries   Instagram:   / d2c_diaries