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I sit with my co-founder Nick Madrid to discuss what we've learned in the last year of building this Podcast and Newsletter. About Nick Madrid - Co-founder, The Free Toaster. Former Bloomberg (10 years) and Chime (3+ years). Now building media properties including The Free Toaster and the Uncovered Media brand. Free Toaster Stats • 1,200+ email subscribers (zero paid marketing), adding about 100 subs per month • 13,000+ active users, 30,000+ views on www.thefreetoaster.com • 118 posts published in 14 months Main Topics of Discussion • Biggest lesson: Consistency matters more than predicting viral content • What's working: Writing online attracts opportunities • 2026 plans: Building curated events for consumer lending, launching small business lending newsletter • Events vision: Intimate, niche gatherings (dinners, golf, coffee, even bounce houses for parents) - in addition to larger scale conference Contact Us If: Operators: you want to help us plan/execute an event Sponsors: you want to sponsor an event Consumer lenders: you want to hear about our events/attend Email us at: [email protected] (mailto:[email protected]) ***** A word from our sponsor, Spinwheel: Reduce friction in your lending application with just two fields—phone number and birthdate. Spinwheel’s APIs boost application rates by 20-30% while also providing real-time credit data and seamless payment processing. Want to see it in action? Connect with their Head of Growth for a demo! https://spinwheel.io/partner/?utm_sou... A word from our sponsor, Fintel Connect Drive thousands of new accounts and billions in deposits with the only partner marketing solution built for fintech and banking – your all-in-one affiliate platform, partner network, agency, and marketing compliance engine. https://partner.fintelconnect.com/get... A word from our sponsor, New Market Growth: New Market Growth helps fintech consumer lenders generate explosive growth on affiliate marketing channels like Credit Karma, Experian Marketplace, LendingTree, and others. Affiliate marketing involves marketing & credit risk expertise, and NMG's founders bring this with 21+ years of lending experience and 8+ years experience as executive affiliate operators. If you'd like help planning or implementing your affiliate marketing strategy, email us at [email protected] (mailto:[email protected]) Subscribe to the Free Toaster Newsletter: www.thefreetoaster.com/ (http://www.thefreetoaster.com/)