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3 Steps to Writing a Sales Letter! How to become a Kick-Butt Copywriter! Lessons 3-5 Whenever you get STUCK on writing sales copy – just follow my 1...2...3 easy steps and get UNSTUCK! YEP – follow my 3 easy steps and you'll be well on your way to creating a killer sales letter! These steps work whether you want to write a short email – or long form copy for magalogs and tabloids! They work in the health... financial... lifestyle... self-improvement – or any market you want to write for! And they deliver KILLER RESULTS! Here’s my super simple formula to help you write a killer sales letter. Follow these 3 simple steps: Step 1 – Tell your reader what you’re about to do Yep – tease your reader with what's coming up. Build up enthusiasm. Set up a captivating promise. Tease a powerful benefit. Get your prospect ready and excited to hear what you're going to say. Identify yourself and let your prospect know you've got something very important to say. Phrases like: "What you're about to discover" or "I've got an amazing discovery to share with you" can work like gangbusters! Let's move on to... Step 2 – Tell 'em again – Now you're getting into the guts of your sales piece! I show you how to get your reader immersed in your story... deliver proof elements... support your argument... provide credibility for sales promos! Plus: You need to deliver on the promises you teased about in the headline and lead. And you'll see how to easily showcase important areas with sidebars and pull quotes. Don't worry - it's not hard. I'll show you how I do it. Just follow along with the real sample I show you. When you make the guts of your sales copy very readable - you'll keep your reader glued to your words. So you don't need to bombard your reader with tons of research and details. Just make the copy relevant to your prospect's desire. That's the bare bones of a killer sales letter! Congrats! But wait! You're not done yet! Now you're at the final step #3. It's my simple, kick-butt copywriting trick I use REGULARLY to snag a scanner - and keep readers engaged right to the order form. Did I say it was SIMPLE? I mean - it's so easy ANY BODY can do it! Yet most rookie copywriters - even experienced copywriters - FAIL to follow this simple copywriting strategy that's proven to BOOST results! But when you follow this simple tip - you can quickly discover "holes" in your copy that need to be plugged up so you can strengthen your marketing message. This can mean the difference between getting a "winner or a wiener"! And getting that winner will deliver big, fat royalty checks right to your bank account! Like I said - I use this copywriting hack all the time for one reason and one reason only: It WORKS like gangbusters! And it just takes MINUTES to do! This simple copywriting tip will take your copy from ho hum to VROOM VROOM in no time flat! Trust me - it works! When you get the hang of this step - you're going to be on the road to A-Level Copywriter status! You can do it - I'll help you every step of the way! 0:00 Intro 0:14 Step 1–Tell 'em what you're going to do! 0:45 Example of how to tell 'em! 0:58 Getting into your lead 1:43 Repeat the tell 'em process! 2:34 Step 2 – Tell 'em and lay out your argument! 2:44 Tell 'em example 3:06 Time to provide credibility! 3:27 Tell 'em is the guts of your letter! 4:02 Only read the subheads! 4:31 Example to prove my point! 6:32 What scanners know without reading much! 6:52 Lessons recap! Subscribe to my channel here: / carlinecole Want MILLION-DOLLAR copywriting secrets? Visit my website: https://carlinecole.com Get helpful resources to turn your next copy into kick-butt controls! https://carlinecole.com/carlines-estore Get INSTANT ACCESS to over 80 control covers that are making my clients millions of dollars! https://carlinecole.com/kick-butt-con... Read my CopyStar Blog: https://carlinecole.com/blog Listen to podcast interviews featuring Carline Anglade-Cole: https://carlinecole.com/podcasts Get Million-Dollar Copywriting Secrets right in your inbox! https://carlinecole.com Earn BIG BUCKS as a Copywriter! https://members.carlinecole.com/ready... - Check out my book! "My Life as a 50+ Year-Old White Male: How a Mixed-Race Woman Stumbled Into Direct-Response Copywriting and Succeeded!" https://carlinecole.com/my-life-as-a-... Buy on Amazon: https://amzn.to/3aNlLxR Buy on Barnes & Noble: https://bit.ly/3BP27gR Buy on Kobo: https://bit.ly/3lSKffF - Follow me on social media! Facebook: / carlineangladecole LinkedIn: / carline-anglade-cole-329093178 Instagram: / copystarcarline - #CarlineCole #Copywriting #CopywritingCourse #DirectResponse