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Lessons from Behavioral Science

About Jason Riis, PhD: Jason Riis, PhD founded Behavioralize in 2018 on the premise that behavioral science could be leveraged to drive growth across industries. He saw a gap between what academics were uncovering about how human decision making worked, and how organization were managing human decision processes. His consulting work has helped Fortune 500 companies, startups, and non-profits develop and test initiatives inspired by behavioral science. He is passionate about behavior change related to health, wellness, and technology. Dr. Riis' background has positioned him well to execute on the promise of behavioral science. He was a Postdoctoral Research Fellow for Nobel laureate Daniel Kahneman and spent over a decade as a full-time faculty member at Harvard Business School and the Wharton School. He remains affiliated as a Senior Fellow at Wharton’s Behavior Change for Good initiative. His PhD is in Cognitive Psychology and his research has been published in leading health and business journals. About the Sustaining Behavior Change Conference: The Sustaining Behavior Change Conference grows from the belief that limitations in our ability to help people make lasting changes in their health-related behaviors is one of the greatest challenges to the well-being of our population. Whether it is adopting healthy eating and physical activity habits, or curtailing the use of unhealthy substances or behaviors, people seem able to initiate behavior change, but a range of forces typically lead to a return of previous behaviors. The Sustaining Behavior Change Conference assembles a group of leading scholars in a range of disciplines, including behavioral sciences, behavioral economics, marketing and neuroscience to share their insights and perspectives on this important issue. Our goal is to spur creative new thinking about how we might study and implement strategies that will foster effective long-term behavior change. The Sustaining Behavior Change Conference is brought to you by the CU Anschutz Health and Wellness Center, Colorado NORC, and UAB NORC. Anschutz Health and Wellness Center: https://anschutzwellness.com/ Colorado NORC: http://cunorc.org/ UAB NORC: https://www.uab.edu/norc/