Storytelling for Digital Leaders in 5 Minutes скачать в хорошем качестве

Storytelling for Digital Leaders in 5 Minutes

How do you tell your value story in 5 minutes? A good 5-minute value pitch mostly talks about your audience's needs. Never about yours. The first return on investment you will ever demonstrate to a client is the ROI on those 5 minutes of their time. If you waste their time, they will assume you will waste their money. Here is the outline of the 3 kinds of pitches discussed in the video: Startup VC pitch: Here's the big world problem we're solving. Here's our unique solution for solving that problem. Here's the traction we're getting - proof that customers are interested. Here's the amazing team we have and here's how we will spend your money. Consulting Value Pitch 1) What are the biggest problems the clients want to solve? 2) Who had the same challenges, and how did they overcome them? 3) What value did they get in the end? 4) What we help this client to produce the same result? 5) What resources are needed to ensure success? My Favorite 5-minute Pitch: 1) Big Bold Statement 2) The Performance Gap 3) What did others do? 4) What value did they get out of that? 5) We can help get you a similar value 6) Why take action now? Storytelling Value creation leadership qualities