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Are you losing sales by being too friendly? In this episode, Savvy Sales Lady exposes "Buddy Syndrome" - the #1 mistake that's costing you commissions and credibility. Learn why prospects don't buy from friends, how relationship selling backfires, and the professional sales techniques that actually close deals. What You'll Learn: ✅ Why "Buddy Syndrome" destroys your sales authority ✅ The psychology behind why people don't buy from friends or family ✅ How to build professional rapport WITHOUT becoming their BFF ✅ Sales prospecting mistakes that kill your closing ratio ✅ The difference between relationship building and friend-making ✅ Professional boundaries that increase trust and conversions Keywords: sales training, sales tips, buddy syndrome, relationship selling, sales psychology, professional selling, sales prospecting, closing techniques, sales authority, sales mistakes, women in sales, sales coaching, B2B sales, sales strategy, sales process, rapport building, sales credibility Perfect for: sales professionals, sales reps, business owners, entrepreneurs, coaches, consultants, and anyone struggling to convert friendly conversations into closed deals. 👉 STOP friend-zoning your commissions. START selling like a professional. #SalesTips #SalesTraining #BuddySyndrome #RelationshipSelling #SalesCoaching #ProfessionalSelling #SavvySalesLady November Special Sales LifeLine Coaching Session: Book here https://bit.ly/4kfQ0i6 Freebies: ✨FREE: Copy of Christine's EXACT Sales Model for Selling 26 Accounts in 9 Days! https://bit.ly/42wxX0p ✨FREE: Weekly newsletter: https://bit.ly/3JPvXY7 📌 Ready for a coaching session? Pick a date that's best for you: https://bit.ly/4kfQ0i6 📌 Testimonial of Christine Selling 26 Accounts in 9 Days: • Testimonial on my Cold Calling Results. / About me: Hi!! I'm Christine, a sales coach and trainer with over 20,000 hours of coaching salespeople to success and more than four decades of selling experience, BUILDING THREE $30 million books of business! I've been there and done that more times than most, which gives me much insight into what works and what doesn't! Follow me to shorten the learning curve!