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The aesthetics vs utility debate rages on! || Check out Freecash at https://freecash.com/r/caranicole to start checking out the rewards available today! 🎥 More about this video: Aesthetic product packaging is everywhere these days - from phones, to computers, to makeup, to watches, to the food in our grocery stores. But what is it about aesthetic packaging that draws us in, has us obsessed, and what are the financial & environmental effects? In this video, we discuss the phenomena of aesthetic product packaging while unpacking the psychology behind our love of it. Want more videos on money, media, society, and intentional living? Be sure to subscribe for more video essays! 🔍 Resources mentioned: Plastics Today: https://www.plasticstoday.com/end-mar... Studies on Cuteness: https://www.ncbi.nlm.nih.gov/pmc/arti... Plastic Pollution Coalition: https://www.plasticpollutioncoalition... ** THE SUSTAINABLE TECH VIDEO I MENTIONED: • A Winning Sustainable Packaging Strategy ** CHECK IF YOU'RE REGISTERED TO VOTE IN THE USA: https://www.vote.org/am-i-registered-... 💌 Want to support the channel? Here are a few ways!: One-time donation: https://www.buymeacoffee.com/cara.nicole Join my Patreon: patreon.com/caranicole My Etsy (budget spreadsheets!): https://www.etsy.com/shop/FinancialFr... 🎥 Check out some of my other videos! 🎥 Let’s talk aesthetic restocking videos: • Let’s talk aesthetic restocking videos. Let's talk 'Haul Culture': • Let’s talk 'Haul Culture'. Let's talk aesthetic subcultures: • Let's talk social media's 'aesthetic'... Let's talk Water Bottle Culture: • Let's talk Water Bottle Culture. Time Stamps: 0:00 Kawaii culture 02:01 Historical aesthetic packaging? 03:14 Freecash 04:09 Aesthetics & brand communication 06:53 The Psychology 09:17 Financial effects 11:33 Environmental effects Keywords for some sweet, sweet metadata: Personal finance, money management, deinfluence, deinfluencing, budgeting, budget, credit card, debt, personal loans, culture, hauls, video essay, video analysis, social media, tiktok, instagram, Pinterest, materialism, overconsumption, consumerism, climate change, shopping, spending money, viral, influencers, cara nicole