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Family Business Consulting Case Study | Self-Serve Lumber Self-Serve Lumber is a multi-generation, family-owned business based in central Michigan. Founded in 1953, the company has grown from a small local operation into a regional supplier serving customers across central and lower Michigan. Even with decades of success, leadership recognized that an outside perspective could help identify new opportunities for efficiency, growth, and improved decision-making. Through their engagement with Cogent Analytics, Self-Serve Lumber focused on: Evaluating operational efficiency and financial performance Improving access to relevant business data Identifying cost-saving opportunities Reviewing inventory and merchandising performance Strengthening communication across departments Creating a clearer path for future growth The consulting engagement helped leadership shift their focus from day-to-day operations to strategic initiatives that improve profitability and long-term sustainability. By leveraging data more effectively and aligning their team around shared goals, Self-Serve Lumber is now positioned to operate more efficiently and pursue new growth opportunities. This video is ideal for family-owned businesses, retail companies, and multi-location operations looking to gain fresh insights into their operations and uncover opportunities for improvement. Learn more about Cogent Analytics’ Discovery process: https://cogentanalytics.com/discovery... #c2 #wholesale #distributor #retailhardware #flintmichigan #michigan #communication #inventorymanagement #costsaving #operationalefficiency #financialperformance #nondecisionmaker