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By combining conversational commerce with the ability to process payments via a number of channels (including in-store, mobile payment processing apps, EFT and bank card payments over USSD, and WhatsApp, among other channels), the solution aims to improve customer engagement, reduce friction, and take the hassle out of payments and collections for industries such as insurers, lenders, municipalities and e-commerce operators, in addition to others. FCB.ai's very own Head of Marketing, Krystle Hastings, hosted an on-demand webinar with Pay@'s Head of Sales and Marketing, Barry Williams and Jayce Zidel, our GM for South & East Africa. In this webinar, we explore: Pain points experienced by businesses and customers in the payment space The different payment options available and how they work (including information on compliance) How to optimise digital sales and collections through secure, effortless, and rewarding experiences A collections use case ****** Did you enjoy the video? If so, give it a like above! Subscribe to our channel for more insights on conversational AI and expert talks about innovation and entrepreneurial stories.