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Welcome to the premiere episode of Zeroed IN podcast, the podcast that takes you deep into the trenches of revenue growth strategies. In this episode, we have the privilege of speaking with Matthew Ryder, a former special forces sniper turned CEO of 7th Level and founder of Sales Sniper. Matthew shares invaluable insights into the CEO's role in steering a $1.5 million per month business. Matthew guides us through the qualities that set top sales performers apart, unraveling the mystery of how to identify and nurture these traits within a team. But that's not all – he delves into the essential qualities that define effective sales leadership, providing a roadmap for success. Don't miss out! Connect with Matthew Ryder: 🎯Instagram: / realmattryder 🎯Youtube: / @matthewryder Mentioned Links: 🔗7th Level: https://7thlevelhq.com/ 🔗Sales Sniper: https://salessniper.net/ Book Mentioned: 📖The Attributes: 25 Hidden Drivers of Optimal Performance by Rich Diviney TIMESTAMPS 00:54 Overview 01:46 Attribute Assessment 03:51 Adaptability and Handling Objections 06:27 Personality Index 07:55 Speed to Fire 08:48 Common Mistake: Promoting Underperformers 09:44 Building High-Performance Teams 10:50 Team Dynamics: DEVGRU vs SEALs 12:29 Sales Team: Importance of Different Attributes 14:54 Yash Crushes Sales at 18 16:40 7th Level Results 19:22 Managing Type A Personalities 21:05 Understanding Diverse Backgrounds 21:55 Best Manager that Matt Looks Up To 23:50 Effective Sales Management 26:02 Customer Base 27:55 Outsourcing Strategy 29:10 A True CEO 33:37 Mentorship: Guidance and Accountability 35:06 What Makes People Stuck? 35:49 Diminishing Returns and Profit Levels 38:31 How Matt Handled being a CEO & Founder 41:44 It’s a New Business Every 90 Days 43:09 What I wish I would have known… 44:52 Connect with 7th Level & Sales Sniper 🔔Subscribe to My YouTube Channel: / @jonlallande 💬Connect with ME: Facebook 🎯 / jon.lallande.7 Instagram 🎯 / jonlallande22 Tiktok 🎯 / jon.lallande LinkedIn 🎯 / jon-lallande Produced By: Daretopodcast.com Let's zero in and scale your success together! #ZeroedINPodcast #RevenueGrowthStrategies #CEOInsights #SalesLeadership #TopSalesPerformers #BusinessSuccess #SalesSniperCEO #LeadershipQualities #HighPerformanceTeams #SalesManagementTips #EntrepreneurialJourney #BusinessGrowth #MatthewRyderInterview