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Structured data is a somewhat new way to optimize your website for on-page SEO. It’s often looked over by webmasters because it’s new.. and also because it seems very confusing and difficult. === Schema Generator Tool: technicalseo.com/seo-tools/schema-markup-generator/ ==- More Info: https://www.tytonmedia.com/blog/struc... Schema markup is a code snippet that you add in your HTML web pages to help search engines consume your data and display this data to searchers. Schema.org is a collaboration project between some of the biggest search engines (as well as other websites) to create a standardized structured markup. Schema.org contains documentation of every schema and available variables for each schema. Some examples of schemas are: Events Organization Local Business Place Product Review Book Movie Recipe Types of Schema Syntax JSON-LD: Javascript notation that is included in the head section inside a script tag. Microdata: HTML tag attributes to name the properties you want to define as structured data. RDFa: HTML5 extension that supports linked data with HTML tag attributes that correspond to user-visible content you want to define for search engines. ==== Follow Me ==== / @tylerhorvath / tylerbhorvath / tylerbhorvath / tylerbhorvath