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Most people think financial freedom is about earning more, finding the perfect strategy, or making one big “smart” investment. Cody Sanchez thinks that’s exactly where people get it wrong. In this conversation, Cody — an entrepreneur and investor who’s been involved in 100+ deals after years in finance — breaks down why so many people never reach financial freedom, even when they’re doing “everything right” on paper. Her core message is simple: we’ve quietly shifted from a world of owners to a world of renters — and the way back is learning the language of money and getting into the owner’s chair. We explore: • why most people stay trapped (even with good salaries) • how fear + “safety advice” from loved ones can hold you back • why “get rich quick” stories keep people broke • what it means to see behind the curtain in money and deals • why small businesses are a “gateway drug” to ownership • how she bought her first business while working a demanding job • why sellers often sell profitable businesses (and why that’s normal) • how to structure deals with seller financing — even without big cash • why sales is mostly finding motivated sellers, not “convincing” anyone • how to use your unfair advantage (and your current spending) to buy assets • why content can be the “back door” to opportunity and powerful people • the hidden cost of staying in the wrong job, city, or relationship — the “exit tax” • what Cody sees as the real difference between high performers and everyone else If you’ve ever felt like you’re building someone else’s castle — and you want a realistic first step toward ownership — this episode is for you. If you enjoyed this conversation, subscribe — it helps us bring you bigger guests and better episodes.