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Start writing online: https://startwritingonline.com/ Start ghostwriting: https://yt.premiumghostwritingbluepri... If you’re new to my channel… hey there! My name is Nicolas Cole and I’ve been writing online since 2007. Since then, I’ve generated over a billion views on my writing, written 10+ books, and built multiple 7+ figure writing-related businesses, including two of the largest writing programs on the Internet: Ship 30 for 30 & Premium Ghostwriting Academy. I have made millions of dollars writing online, so I fundamentally reject this narrative (pun intended) “nobody makes a living as a writer.” Yes, you absolutely can make a living as a writer. In fact, you can make more than just a living. You can make tons of money as a writer… IF… you’re a digital writer, and embrace learning the new skills required to thrive in a digital world. Which is why I started this YouTube channel. Consider me your Digital Writing Mentor! On this channel I talk about: Digital Writing Ghostwriting Writing With AI Self-Publishing Writing Services & Business Models So if you have any questions, drop me a comment on any video and I’ll answer them in a future video! Keep writing, Cole ~ 🔗 Other ghostwriting videos I think you'll enjoy: How I Built My Ghostwriting Agency To $180,000/mo: • Building A Ghostwriting Agency To $180k/mo... What Is Social Media Ghostwriting?: • New Secret Industry: What Is Social Media ... Free Intro To Ghostwriting Masterclass: • Free Ghostwriting Masterclass (from $0 to ... ~ ✍️ Want to start writing online? Download this free Ultimate Guide to get started: https://yt.startwritingonline.com 🚢 Ready to build your daily writing habit and accelerate your trajectory as a Digital Writer? Join Ship 30 for 30: https://www.ship30for30.com 👻 Want to enter the lucrative world of ghostwriting? Here’s a free guide to get you started: https://yt.premiumghostwritingbluepri... 🤖 Need some help learning how to leverage AI as a writer? Come subscribe to our newsletter (100,000+ readers!) on how to Write With AI: https://writewithai.substack.com/ 💻 Want an endless supply of proven, viral-worthy digital writing templates? Check out our software platform, Typeshare: https://typeshare.co 📈 Want to write/ghostwrite just like me? Check out Ghostbase, which is trained on all my writing & ghostwriting frameworks: https://www.ghostbase.com/ 🧙♂️Are you a fiction writer? Do you want to watch me build my 7-figure fiction writing vertical? Come check out Commercial Fiction Club: https://nicolascolefiction.substack.com/ 📕 For more information on my books, businesses, and other writings, visit my website: https://www.nicolascole.com 📚 To shop my library of print, eBooks, and audiobooks, visit my bookstore: https://www.differentpublishing.press/ Timestamps: 0:00 – Intro: The real reason ghostwriters stay stuck 0:36 – Common question: “What’s the best niche?” 1:02 – Why any niche can work (example: pool cleaning companies) 1:38 – The real issue: not executing fundamentals 2:05 – Student hot seat: struggling to find the “right” avatar 3:30 – Reflecting on 2025 and goals for 2026 4:22 – Choosing between info businesses and CEOs 5:27 – Asking for guidance on niche and outreach 6:10 – Why your problem isn’t your niche 7:25 – Depending on events and referrals limits control 8:40 – The real issue: no content and no outreach 9:45 – Don’t overthink positioning — just start 10:32 – How content reveals your niche over time 12:05 – Stop trying to “skip to the end” like top creators 13:20 – The four levels of audience growth 14:15 – Level 1: Playing the game (consistency) 16:10 – Level 2: Being helpful 17:00 – Level 3: Speaking to your industry 17:40 – Level 4: Niche within an industry 18:45 – Why you can’t skip the process 19:50 – Productive procrastination and fear of starting 21:00 – Why even viral success changes little 22:15 – The point of niching down 24:00 – How specialization builds broader opportunities