People are conformists by nature | Vasily Klucharev | TEDxSadovoeRing скачать в хорошем качестве

People are conformists by nature | Vasily Klucharev | TEDxSadovoeRing

This talk was given at a local TEDx event, produced independently of the TED Conferences. Vasily Klucharev shows what occurs in the human brain when a person’s opinion conflicts with the majority’s opinion. What happens in the brains of nonconformists? What causes the «herd mentality»? Василий Ключарёв рассказывает о том, какие процессы происходят в мозге человека, чьё мнение противоречит точке зрения большинства. Что испытывают люди, которые осмеливаются идти против толпы? Чем обусловлено «стадное чувство»? A leading neuroeconomics and neurobiological basis of social influence expert, International neuroeconomic community member, Dean of the HSE Faculty of Psychology in Moscow Ведущий эксперт в области нейроэкономики и нейробиологических основ социального влияния, член Международного нейроэкономического сообщества, декан факультета психологии ВШЭ About TEDx, x = independently organized event In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)