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What you'll learn: The 3-layer storytelling framework (who you were, what changed, who you help now) Why "building in secret" kills your launch before it even starts How to showcase your brand story without being too personal OR too generic The biggest storytelling mistakes coaches make (and how to avoid them) Why bodybuilders lose all engagement after prep ends (and how to fix it) The exact 30-day content strategy that generated £10K and 70 signups How to reinvent yourself without losing your audience Why AI is forcing you to get better at human connection TIMESTAMPS: 0:00 - Introduction: Helping Brands and Creators 0:47 - Importance of Brand Storytelling 1:08 - Human Connection vs. AI 2:54 - Starting Your Brand Story 4:12 - Personal vs. Business Storytelling 7:06 - Storytelling Approach and AI 10:39 - Building Confidence and Storytelling Tactics 13:00 - The Bodybuilder Trap and Escaping It 16:55 - Creating Multiple Storylines 20:09 - £10K Launch Breakdown 29:05 - Sacrifices in Building a Brand 31:28 - Everything Happens for a Reason Follow us for daily storytelling and content strategy: 📱 Dudley: @dudleydixon / @dixonphysiqq @theidentitymethod 📱 Gabe: @gabe.vincent 🎙️ Brand Creator Corner Podcast For coaches and creators who want to turn content into cash through better storytelling. Drop your biggest storytelling struggle in the comments - we'll answer it in the next episode. #storytelling #contentmarketing #personalbranding #brandstory #onlinecoaching #contentcreator #entrepreneurship #socialmediamarketing #launchstrategy P.S. If you're a coach who gets views but no sales, this episode will change everything. Watch until the end for the exact launch breakdown.