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🚀 Unlock Guaranteed Profitability & Lower CPA with Proven Meta Ads. Go here: https://www.aetherads.com How To Build A $206M ARR Meta Ads Funnel (Awareness Funnel Guide) In this video, I break down the exact awareness funnel strategy behind Loop’s $206M ARR growth, showing how they reinvested 80 million dollars of revenue into Meta and Facebook ads to profitably scale a simple product like earplugs in 2025. I explain the five customer awareness levels from unaware to most aware, and show you how to build an awareness funnel that moves people step by step using problem aware, solution aware, product aware, and most aware creatives instead of just random top of funnel, middle of funnel, and bottom of funnel campaigns. You’ll see real examples of Loop’s awareness funnel ads, including educational infotainment, story based creatives, and hooks that create desire by reframing everyday problems like noise, festival season, and hearing protection into demand for a premium DTC product. I also share how I use this Meta ads awareness funnel framework to scale 7 and 8 figure ecommerce brands with sniper precise creative strategy, so you can lower CPA, increase revenue, and build a more scalable Facebook ads funnel for your own ecommerce brand. =============================== Follow me 👇 / williamkast / williamkast / williamkast_ =============================== Who am I and why should you listen to me? I’m William Kast, and I help 7-8 Figure DTC Brand Owners scale with Facebook Ads. I’ve already generated over $9M on the platform. On the channel, I’m sharing my insights, experience, and best practices for free with one goal in mind: to help you make better ads! I personally don’t like to rely on mass-testing ad creatives. Instead, I focus on launching them with sniper precision based on much research and psychology to make them hit, and scale brands a lot just with a few viral ads. ✅ Want to Scale Your ECOM Brand with Ads? Get Your Scaling Plan: https://www.aetherads.com