Human Over Perfect: Authentic Brand Storytelling | Tanya Targett скачать в хорошем качестве

Human Over Perfect: Authentic Brand Storytelling | Tanya Targett

From Tragedy to Triumph: The Transformative Power of Storytelling with Tanya Target Camacho Join host Beverly Cornell of Wickedly Branded as she sits down with award-winning journalist and video coach, Tanya Target Camacho. Discover how Tanya rebuilt her life and business after a natural disaster through the power of storytelling, turning raw words into high-impact, authentic video content. Learn the secrets behind landing $7.4 million in free publicity and being featured in major outlets like Forbes, CNN, and the New York Times. This episode dives deep into the importance of authenticity, emotional connection, and the transformative potential of sharing your story on video. Perfect for overwhelmed consultants, creatives, and coaches looking to awaken their brand magic and confidently attract their ideal clients. Don't miss Tanya's actionable insights and inspiring journey. 00:00 The Power of Storytelling: Transforming Lives and Businesses 00:50 Meet Tanya Target Camacho: From Journalist to Video Coach 01:33 Overcoming Adversity: Tanya's Journey Through Natural Disaster and Stroke 03:35 The Impact of Sharing Stories: Real-Life Examples 05:33 The Importance of Vulnerability in Storytelling 13:05 Navigating the Challenges of Branding and Marketing 15:32 Rediscovering Purpose: Tanya's Transition to Video Storytelling 18:15 Embracing Authenticity on Camera 18:36 Balancing Professionalism and Realness 19:44 The Power of Connection Over Content 22:10 Running Experiments with Video Content 25:01 The Magic Hat: Rapid Fire Questions 26:13 Advice for Young Tanya 28:16 Legacy and Impact 29:43 Navigating Social Media Algorithms 30:48 Being Wickedly Branded 34:39 Final Thoughts and Encouragement