Creating a Life Science Startup 2/4: The Market скачать в хорошем качестве

Creating a Life Science Startup 2/4: The Market

How to understand market opportunity and competition in terms that investors use, such as: differentiation and defensibility, TAM/SAM/SOM, and go-to-market strategy. In today’s business climate, investors are focused on funding life science startups that will be able to gain traction quickly and provide a solid ROI. What are the key elements investors are looking for now and how can you implement them in your business? Chapters 0:00 Introduction/Understanding The Market 1:28 Customers: One Reason A Company Succeeds Or Fails 4:21 Reasons Why Startup Companies May Fail 5:33 Engineering Solves Problems 12:33 Market Validation is Number 1 16:46 Disruptive Vs. Traditional Sustaining Innovation 21:44 Investors Will Invest Into... 24:09 Cognitive Bias 24:26 8 Questions To Ask To Build Customer-Centric Strategy 33:20 Market Validation Essentials 33:59 Fundability Criteria Matrix 36:36 Message/Questions -- Connect with University Lab Partners online: Visit the University Lab Partners Website: https://www.universitylabpartners.org/ Follow us on LinkedIn:   / ulpi.  . Follow us on Instagram:   / ulpirvine   Like us on Facebook:   / ulpirvine   Follow us on Twitter:   / ulpirvine