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In this tutorial, I dive deep into how to effectively use the metrics tab in UserTesting to analyze your unmoderated studies. I'll guide you through step-by-step on how to get the most out of your test results, helping you extract insights faster with instant visuals, sentiment analysis, interactive path flows, and AI summaries. Key takeaways include: Setting up a scannable test plan for easier analysis Using Instant Insights and Net Promoter Score (NPS) to evaluate results quickly Leveraging interactive path flows to visualize user journeys Applying sentiment analysis to understand user reactions at each stage Exploring the power of AI task summaries to speed up your workflow How to use the metrics tab for real-world and mobile app testing I also cover how to mark successful user journeys, export data, and even some tips for using verbal responses and keyword maps for deeper qualitative insights. Whether you're a UX researcher, product manager, or just getting started with UserTesting, this video will help you master the UserTesting Metrics tab and gain actionable insights faster than ever. Here's a link to my full "metrics tab output" deck. It covers ALL test tasks and best use cases for metrics outputs. 👇 https://docs.google.com/presentation/... Don't forget to like, subscribe, and hit the bell for more tutorials on UserTesting and customer experience research best practices! Contents 0:00 - Intro 0:13 - Understanding the Metrics Tab 0:37 - How to Structure a Scannable Test Plan 1:07 - Instant Insights Overview Panels 1:44 - Net Promoter Score (NPS) Integration 2:45 - Switching Studies for Deeper Insights 3:02 - Rating Scale Question Example 5:21 - Instant Highlight Reel Feature 6:20 - Task Interaction and Path Flow Visualization 9:01 - Detailed Click and Interaction Tracking 10:08 - AI-Driven Friction Detection 11:03 - First Click vs. Last Click Importance 11:58 - Sentiment Analysis on Path Flow 12:23 - Drilling Down into Sentiment Moments 13:46 - Intent Analysis Feature 16:28 - Marking Success Screens 18:08 - AI Task Summary Overview 20:14 - Verbal Questions and Keyword Maps 22:49 - Written Response Questions 24:48 - Multiple Choice Questions and Insights 25:38 - Metrics Tab Hack for Real-World and Mobile Studies 28:23 - Sentiment Mapping in Real-World Testing 29:24 - Metrics Tab Filtering and Export Options 30:41 - Wrap-Up and Final Insights on the Metrics Tab 31:04 - Closing Remarks & Future Topics UserTesting University - https://www.usertesting.com/resources... Subscribe to @mikedropvideos ! / @mikedropvideos Disclaimer: Mike McDowell is employed by UserTesting but these videos are a personal project and any views expressed are his own and not necessarily the views of UserTesting.