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Discover how Business Insights in Salesgenie transforms your lists into actionable intelligence. In this tutorial, we open a saved business list and switch to the Insights tab to uncover the story behind the data In this video, you’ll learn how to: Access the Insights dashboard – Select a saved list (e.g., Denver, CO) and click the Insights tab to see an overview of employment size, years in business, square footage and credit rating. Segment by sales volume – View how your list breaks down into revenue tiers and see the top industries in each segment. Analyze key metrics – For each segment, examine percentages of businesses that operate onsite, are privately owned or have ecommerce, plus average employee counts, years in business and square footage. Identify top expenditures – Spot what each revenue tier spends most—like technology, accounting, legal or print services—to refine your marketing message. Interact with the data – Hover over charts to see exact record counts (e.g., 41 856 records for companies with 1–4 employees) and quickly return to list view when needed. Business Insights help you move from raw data to a smart strategy by revealing patterns hidden in your audience. Use these insights to tailor campaigns, prioritize segments, and achieve smarter targeting with stronger results.