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How to self publish a book that succeeds when nobody reads it. Rodney Miles reveals why 80% never finish—yet still hire you. Real costs, launch mistakes that kill books, and self-publishing frameworks for entrepreneurs. ⏱️In this episode, Scherrie and Rodney discuss: 00:00:00 Introduction to self-publishing expert Rodney Miles 00:01:30 The entrepreneurial swarm phenomenon and community building trends 00:05:30 Why Mighty Networks is the best community platform for authors 00:06:10 Four types of authors every self-publisher should understand 00:07:50 Contributing to the great library and establishing thought leadership 00:11:00 The legacy value of documenting your entrepreneurial journey 00:12:20 Time commitment required to write your first business book 00:15:20 Stephen King's daily word count strategy for consistent writing 00:17:00 Creating a book from interview sessions in just one month 00:17:50 Choosing the right ghost writer to preserve your authentic voice 00:22:50 ROI metrics beyond book sales for business book authors 00:26:00 How one financial consultant's book landed more clients without sales 00:28:20 Amazon's 15-review threshold for retail-ready book status 00:30:30 The million-dollar question about getting more Amazon reviews 00:34:20 The Great Purge when Amazon removed fake reviews overnight 00:37:30 Ashley Leopard's automated email strategy for organic reviews 00:42:20 Free book plus shipping campaigns for building author revenue 00:46:00 BookBub and Book Raid promotional strategies for maximum distribution 00:50:30 Russell Brunson's free plus shipping model for ladder of services 00:53:30 Recording your own audiobook versus hiring professional narrators 00:57:30 Cost breakdown for professional audiobook production per finished hour 01:00:40 Repurposing existing content into your first cohesive business book 01:06:30 Trello boards versus mind maps for organizing your book structure 01:13:40 Building an author email list without existing subscribers 01:16:30 Why social media followers don't convert like email subscribers 01:21:10 ISBN numbers and copyright registration essentials for self-publishers 01:25:20 Bowker ISBN pricing strategy for one book versus multiple titles 01:29:20 Getting advance praise reviews during beta reader stage 01:36:00 Kirkus Reviews investment and when it makes sense financially 01:39:30 Celebrity forwards versus credibility-building forwards for business books 01:47:30 Acknowledgements versus dedications placement strategy for reader experience 01:55:40 Compilation book best practices for multiple author contributions 02:01:20 Book cover design as strategic business asset versus aesthetic choice 02:04:30 Tim Ferriss's cover testing strategy for The 4-Hour Work Week 02:10:40 Photo placement decisions for speakers building personal brands 02:15:30 Safe font and paper color choices for first-time self-publishers 02:19:50 Book launch strategies have changed from traditional publishing 02:25:00 Customizable launch goals for reviews, engagement, and list building 02:27:20 Free resources available at rodneymiles.com for aspiring authors #selfpublishing #amazonkdp #authorplatform #bookmarketing #playbigfaster 👇 Tap in and let us know your biggest takeaway in the comments.