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🎯 From Homeless at 20 to Leading Chicago's Largest Youth Homeless Organization In this powerful episode, Efrain sits down with Jose M. Muñoz, CEO of La Casa Norte, who shares his remarkable journey from experiencing homelessness as a young father to leading an organization that serves over 20,000 people annually across Chicago. 🎯 KEY TAKEAWAYS: How becoming a father at 20 while homeless ignited a promise to break generational cycles The decision to keep shelter doors open during COVID-19 that grew services from 5,000 to 18,000 people in 11 months Why hope is a verb that requires action, not just wishful thinking Leading with lived experience while building sustainable nonprofit operations The critical difference between passion-driven work and business sustainability ⏰ TIMESTAMPS: 00:00 - Introduction & Jose's Promise to His Daughter 03:42 - From Mexico to Chicago: His Mother's Sacrifice 08:10 - Growing Up in Instability and Homelessness 14:13 - Lessons from a Mother Who Never Gave Up 18:52 - The Moment Everything Changed: Becoming a Father 23:15 - Breaking the Cycle While Living It 27:41 - February 2020: New CEO When the World Shuts Down 32:06 - Expanding from 5,000 to 18,000 People Served 37:18 - Leading from Lived Experience vs. Passion Alone 41:52 - Balancing Survivor, Giver, and Leader Roles 49:23 - Building Chicago's First Non-Congregate Youth Shelter 54:37 - The MBA Journey: Investing in Yourself to Serve Others 58:14 - Learning from Failure and Keeping Hope Alive 📋 EPISODE RESOURCES: Learn more about La Casa Norte: https://www.lacasanorte.org Learn about La Casa Norte's shelter programs and services 🚀 ABOUT FRANSIS: FRANSiS helps mission-based organizations modernize communication and scale community engagement through SMS-powered conversational AI. Learn more at https://fransis.ai 🎙️ SUBSCRIBE & CONNECT: Subscribe for weekly episodes featuring nonprofit and healthcare leaders Follow Hart & Hustle on LinkedIn: / %f0%9f%a6%8dkeenan-hart%f0%9f%92%9c-65419811a Questions? Email: [email protected] #hartandhustle #nonprofitleadership #homelessnessawareness #youthservices #ChicagoNonprofits #breakingcycles #missiondriven #servantleadership