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This episode of SEEN is a reality check for the version of you who thinks she needs a perfectly engineered funnel, flawless automation, and a “well-oiled machine” to feel safe in business. Because I used to believe that too. I built my agency and programs around Facebook ads, metrics, conversion rates, and predictable lead flow - chasing the illusion that if I could just control the inputs, I could control the outcome. But here’s the truth: the well-oiled machine is a myth. Algorithms change. Audiences evolve. Energy shifts. Capacity fluctuates. And no funnel in the world can save an offer you’re not excited about. This episode is about the moment I realised that certainty doesn’t come from control - it comes from embodiment. From being so lit up about what you’re building that you can’t help but talk about it. If you’ve been obsessing over tactics while quietly feeling disconnected from your offer…this one is for you. Inside this episode, we get into: Why the “well-oiled machine” business model is largely a myth The illusion of control (and why it feels safer than it actually is) Why ads amplify what’s already working - but can’t fix misalignment What it actually means to “act with certainty” (without having all the answers) Why lack of excitement often shows up as procrastination or perfectionism Mentioned in this episode: Expand Mastermind (DM me “EXPAND” if you want details) 💫 Loving the podcast? Come connect with me on Instagram →@kadyoh_ 🎧 Listening on Spotify or Apple? Leave a review or DM me your biggest takeaway - I love hearing what lands for you!