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Over the past few weeks, I’ve been digging into Google Analytics for a lot of our FitHive customers, and one thing stood out in a big way. There’s a TON of traffic hitting gym class schedules… but almost no strategy behind what happens next. Here’s what I’m seeing: • Classes with no descriptions • No clear explanation of what the class includes • No option for non-members to take the next step • No lead capture opportunity If someone clicks on your class schedule and they’re not a member yet, that’s intent. They’re curious. They’re considering. And most gyms just let them leave. In this video, I show you: • Why your class descriptions matter more than you think • How to add a “Not a member? Try a class” button • How to link to a self-signup or lead capture form • Where to set this up in your backend • How to turn passive traffic into real opportunities It’s simple. It takes a few minutes. And it creates another at-bat for your gym. If you’re getting traffic but not enough leads, this is one of the easiest wins you can implement today. If you use FitHive, I walk through exactly how to set it up inside your settings. If you’re on another platform, you can still apply the same strategy. More at-bats = more members. Subscribe for more practical marketing and conversion tips for gym owners. #GymMarketing #GymOwner #FitnessBusiness #LeadGeneration #GymWebsite