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Want more customers without racing to the bottom on price? Arlington from Aviator Pest Control breaks down what actually moved the needle: Google Maps, review momentum, door knocking when needed, and the pricing mistakes that quietly bankrupt new operators. Join the DailyGram newsletter here to not miss future interviews: https://griffinbthomas.com In this interview we talk about: How he chose the Aviator brand and why it matters The real transition from Terminix to business owner Reinvesting early, surviving the negative months, and scaling to multiple trucks Why Google Maps is still one of the best lead sources and what most owners mess up Door knocking strategy, when it works, and why the lead quality is different Email follow-ups, retention, and setting expectations so scheduling does not spiral Pricing pest control the right way so you can actually hire and scale Subscribe for more pest control business interviews, marketing breakdowns, and growth systems. Arlington’s YouTube channel, Pest Control Business Blueprint: / @pestcontrolbusinessblueprint