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Mountain Dew, a popular citrus-flavored soft drink, was originally created in the 1940s by Barney and Ally Hartman, two beverage bottlers in Tennessee, as a mixer for whiskey. Named after a colloquial term for moonshine, the drink was reformulated in 1958 by Bill Bridgforth, resulting in the flavor profile closer to the modern version. The rights to Mountain Dew were later acquired by the Tip Corporation, which further refined the formula and design. In 1964, Pepsi-Cola bought the brand, leading to its nationwide distribution and subsequent variations, such as Diet Mountain Dew and Code Red. Known for its high caffeine content and energetic marketing, Mountain Dew has become a staple in the soft drink market, particularly popular among younger consumers and in gaming culture. Subscribe: / @eatshistory Facebook: / itshistoryonair TikTok: / itshistoryonairl Contact: [email protected] • EAT'S HISTORY • The History of Food • The History of Drinks • The History of Restaurants • The History of Candy • EAT'S HISTORY FEATURE EPISODES » CREDIT Produced and hosted by the Socash Family Production by Kamil Krawiec » NOTICE Some images may be used for illustrative purposes only - always reflecting the accurate time frame and content. Events of factual error / mispronounced word/spelling mistakes - retractions will be published in this section. Copyright ©️ EAT'S HISTORY. All rights reserved. #EatsHistory #RyanSocash