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Ever wonder what “sell-through rate” actually means on eBay — and why every experienced seller keeps talking about it? In this week’s episode, Grams & Pops Vintage break it all down: 📊 What sell-through rate really is 💡 Why it’s the single most important number to measure your eBay success 🧮 How to calculate it in just two steps ⚠️ When low sell-through is okay (rare or high-profit items) 💬 And, of course, a fun batch of what solds — from Franklin Mint pocket watches to vintage Pyrex and Build-A-Bear clothes. If you’re new to eBay or just trying to tighten up your sourcing strategy, this one’s packed with practical advice (and a few laughs along the way). Hashtags: #eBaySeller #SellThroughRate #GramsAndPopsVintage #eBayTips #ResellerCommunity #eBayBeginners #ResellerEducation #eBayReseller #ResellerLife #eBaySellingTips #WhatSoldOnEbay 🕒 SEO-Optimized Chapters 00:00 – Welcome Back to the eBay Shop 00:05 – What Is Sell-Through Rate? Viewer Question 00:23 – Why We’re Going Back to the Basics 00:58 – What Sold: Calvin Klein Queen Sheet to Australia 01:36 – Franklin Mint Army Colt .45 Pocket Watch Sold 02:42 – Sticker Feature Returns: Fletch Flips Shoutout 03:28 – Defining Sell-Through Rate (the Simple Answer) 04:24 – Why Sell-Through Rate Matters for Every Seller 05:02 – Our Early Mistakes Before We Knew STR Existed 05:35 – What Sold: Thomas Dean XXL Men’s Shirt 06:04 – What Sold: Denver Broncos Salute to Service Hat 07:27 – Why Sell-Through Rate Is So Important for Resellers 08:33 – Space and Capital: Your Two Hidden Costs 09:09 – “You Make Money When It Sells” Rant 😂 10:22 – What Sold: Vintage MCM Swung Bud Vase 11:31 – What Sold: Bath & Body Works Beach Nights Lotion 12:30 – Verizon Outage and Reseller News Memes 13:30 – How to Calculate Your Sell-Through Rate Step by Step 15:06 – Example: 50 Listed / 25 Sold = 50 Percent STR 16:22 – What’s a Good Sell-Through Rate to Aim For? 17:09 – Pricing Strategies and Listing Quality Matter 17:16 – Lazy Lister vs Detailed Lister Debate 😂 19:04 – Writing Better Descriptions that Actually Sell 20:07 – Balancing Sell-Through with Storage Space 20:46 – What Sold: Mary Kate & Ashley Doll (Bonanza Sale) 22:18 – What Sold: Pyrex 501 Refrigerator Dish 23:06 – When Low Sell-Through Is Actually Okay 24:16 – The Danbury Mint $1,300 Bulldog Story 25:32 – Our Exceptions to Sell-Through Rate Rules 26:08 – Viewer Question: Your Own Exceptions to STR? 26:39 – What Sold: Build-A-Bear Newsboy Hat 27:25 – What Sold: Hickok Cufflinks (Tie Accessories Trend) 28:43 – Winter Listing Goals and Inventory Plans 29:19 – Reseller Event Announcement: Planes to Profit 2025 30:01 – Closing Words: Hasta La Vista, Baby