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Schedule a Consultation with MSN Law Office: https://msnlawoffice.com/scheduling/ Read the Full Blog Post: https://msnlawoffice.com/essential-le... Need a quick audit? Download our free 10 Pillar Post-Formation Legal Check. https://mailchi.mp/6071a8a4c75d/legal... The number one mistake founders make on day one isn't a bad product—it's an undocumented legal foundation. The silent killer of co-founder relationships and a massive red flag for investors is often a lack of founder vesting. This video breaks down the industry standard 4-year vesting schedule with a 1-year cliff and the essential legal mechanisms that protect your startup's future valuation from "dead equity." We cover how vesting safeguards your company, what investors are really looking for in due diligence, and the advanced protection every founder needs before an exit: Double-Trigger Acceleration. Chapter Markers: 0:00 | The Biggest Mistake Founders Make (Bad Legal Foundation) 1:19 | What is Vesting? (Your Ultimate Protective Layer) 1:56 | Industry Standard: The 4-Year Vest with a 1-Year Cliff 2:51 | Vesting is a Due Diligence Pass/Fail Test (Avoid the Red Flag) 4:01 | The Company Repurchase Right (Recovering Dead Equity) 5:08 | Double Trigger Acceleration Explained (Protect Your Exit Payout) 6:21 | Stop Relying on Handshake Deals (Final Thoughts & CTA)