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Mark Zuckerberg’s wealth jumped by $60 Billion last year, but his official salary remains just $1. But what happens when the ultra-wealthy use their massive stock portfolios as collateral to legally pay zero in income tax? We unpack the brilliant—and highly controversial—mechanics behind the "Buy, Borrow, Die" wealth strategy, and why the Wall Street Journal is warning that this loophole is a massive risk to the U.S. economy ($META). Plus, Amazon tried to win hearts with a heartwarming Super Bowl commercial featuring a lost puppy and a Ring doorbell. Yet, the ad accidentally sparked a national panic over a dystopian surveillance state. We explain the "cute puppy" PR backfire and the privacy debate that has Wall Street sweating over Amazon's stock ($AMZN). Finally, Nike was the ultimate sneaker status symbol, but its retail dominance has suddenly cooled off. To fight back against the swoosh, New Balance is capitalizing on an epic retail fumble and executing a radical $19 billion pivot fueled by a single 7:30 AM breakfast meeting. $NKE $AMZN $META 00:00 - Intro 00:56 - Mark Zuckerberg's $1 Salary & Tax Strategy Explained 05:33 - Amazon Ring Super Bowl Ad Privacy Backlash 09:38 - New Balance's $19B Sales Surge 14:15 - Takeaways 14:55 - Other Market News & Updates 16:39 - The Best Fact Yet 18:06 - Viewer Shoutouts Buy tickets to The IPO Tour (our In-Person Offering) TODAY Austin, TX (2/25): SOLD OUT Arlington, VA (3/11): https://www.arlingtondrafthouse.com/s... New York, NY (4/8): https://www.ticketmaster.com/event/00... Los Angeles, CA (6/3): SOLD OUT Get your TBOY Yeti Doll gift here: https://tboypod.com/shop/product/econ... NEWSLETTER: https://tboypod.com/newsletter OUR 2ND SHOW: Want more business storytelling from us? Check our weekly deepdive show, The Best Idea Yet: The untold origin story of the products you're obsessed with. Listen for free to The Best Idea Yet: https://wondery.com/links/the-best-id... NEW LISTENERS Fill out our 2 minute survey: https://qualtricsxm88y5r986q.qualtric... GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts SOCIALS: Instagram: / tboypod TikTok: / tboypod YouTube: / @tboypod Linkedin (Nick): / nicolas-martell Linkedin (Jack): / jack-crivici-kramer Anything else: https://tboypod.com/ About Us: The daily pop-biz news show making today’s top stories your business. Formerly known as Robinhood Snacks, The Best One Yet is hosted by Jack Crivici-Kramer & Nick Martell.