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A lot of creators are told there’s a “right” way to price brand deals — usually based on follower count. But those one-size-fits-all formulas are outdated, and they’re one of the biggest reasons creators undercharge and leave money on the table. The truth? Your follower count is just one piece of the puzzle. Brands care far more about what you can actually make happen — and that’s what your rates should reflect. In this video, you’ll learn: 💡 Why follower count shouldn’t determine your creator rates 💡 What brands are actually paying for in partnerships 💡 The biggest mistakes creators make when pricing brand deals 💡 How to calculate confident, consistent rates without guessing 💡 My FAIR Pricing Method for data-backed creator pricing BONUS: I’ll also share my personal creator rates and walk through a real example so you can see exactly how the numbers break down. ⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯ ➡️ Download the free workbook here: [F.A.I.R. Pricing Workbook] https://kristen-bousquet.kit.com/ad6e... ☯︎ JOIN THE CREATOR COMMUNITY If you’re ready to start landing higher-paying brand deals, building long-term partnerships, and joining 150+ creators doing the same: https://www.yoursoulcialmate.com/memb... ⭐︎ Listen to “Soulcial Scoop” Podcast: https://www.yoursoulcialmate.com/podcast ⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯ ⏱️ TIMESTAMPS 00:00 – Intro 01:20 – Debunking the Follower Count Myth 01:30 – Why Follower Count Became the Standard 02:10 – Three Reasons Follower Count Doesn’t Equal Value 03:31 – What Brands are Actually Paying For 04:27 – The FAIR Pricing Method 06:19 – Sample FAIR Rate Calculation 11:50 – My Rates for Brand Deals ⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯ ☺︎ COME HANG OUT ⭐︎ Instagram: / kbousq ⭐Threads: https://www.threads.com/@kbousq ⭐︎ TikTok: https://vm.tiktok.com/ZMJXtwVMg ⭐︎ Facebook: / kbousqonig ⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯ ☺︎ SHOP CREATOR TOOLS ⭐︎ Creator Daily Planner → https://etsy.me/3RGrKb6 ⭐︎ Pitching & Negotiations E-Book → https://etsy.me/3ejTRhT ⭐︎ UGC Creator E-Book & Portfolio Template → https://etsy.me/3RG7J4E ⭐︎ Creator Notion Template Bundle → https://etsy.me/3D51lzJ ⭐︎ Digital Creator Daily Planner → https://etsy.me/3KR8DJl ⭐︎ Amazon Storefront → https://www.amazon.com/shop/kbousq ⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯ ⭐︎ Brand Collaborations → collab@yoursoulcialmate.com DISCLAIMER: Some links may be affiliate links. If you purchase through them, I may receive a small commission — at no additional cost to you! Thank you for supporting my channel so I can keep creating free education for creators 💕