She Earns 10 Crores by Selling BRAS & Panties | Smartest Girl I Met | MOG77 Nitin Bajaj скачать в хорошем качестве

She Earns 10 Crores by Selling BRAS & Panties | Smartest Girl I Met | MOG77 Nitin Bajaj

She Earns 10 Crores by Selling BRAS & Panties | Smartest Girl I Met In this highly valuable episode of Mad Over Growth, Nitin Bajaj talks with Richa Kapila, the co-founder at D'chica and also featured on Shark Tank India. D'chica is a multiple award-winning tween and teen puberty essentials and fashion company, funded by Namita Thapar and Vineeta Singh. The podcast embarks on the Indian innerwear market which is often considered taboo, but it is worth 3000 crores and needs brands to address related issues. Richa speaks about why open discussion about menstrual health is important, and there is a need for dedicated collections for the 10-25 age group. Brands need to focus on building products specifically designed for the teenage market. As India is one of the youngest countries in the world, with a growing disposable income and purchasing capacity. Richa embraces the work culture of Gen Z, which is crucial for success, as they have a different work ethic and mindset. Nitin and Richa also discuss what happens in an innerwear market, how to crack offline business in general trade, core problems with sanitary napkins, and why GenZ’s is like a different species. Watch the podcast till the end. Liked the video? Like, comment & subscribe for more! Follow us on other social media platforms: Instagram:   / nitinbajaj_mog   LinkedIn:   / madovergrowth   Twitter:   / madovergrowth   WhatsApp: https://whatsapp.com/channel/0029VaBZ... Follow Richa Kapila: Instagram:   / richakapila   Instagram:   / dchica.in   LinkedIn:   / richa-kapila-dchica   CHAPTERS: 00:00 Teaser 01:16 Introduction 04:38 What happens in the Innerwear Market? 12:15 Why did Richa focus on teenagers? 21:23 Gen Z's are like a different species 32:40 Pricing diff. b/w D'chica & other lingerie brands 36:29 What is Modern & General Trade? 43:27 How to crack offline business? 53:20 Demand in Quick Commerce 55:28 Core Problem with Sanitary Napkins 01:07:45 Top 3 Qualities of Namita Thapar #madovergrowth #nitinbajaj #innerwear #lingerie #teenagers #podcast #hindipodcast #hindibusinesspodcast #GenZ #periods #menstrualhealth #d2c ---- Watch Previous Episodes with: Saurabh Jain -    • Dark Reality of Indian Education - College...   Prasoon Pal -    • Dark Reality of Medical Hospitals - Top Ex...   Rohit Kishore -    • Watch This To GET RICH From Real Estate In...   ---- About Mad Over Growth: Mad Over Growth is a podcast series of insightful conversations with growth-minded individuals & brings you their strategies & anecdotes of success. Hosted by Nitin Bajaj, founder of EasyLeadz - a bootstrapped & profitable SAAS startup that helps over 300K+ businesses generate leads for their business. This podcast is produced by EasyLeadz. ---- About EasyLeadz: EasyLeadz is the easiest way to find B2B contact numbers of professionals & decision-makers with just one click. Our hit rate and the accuracy of the numbers are probably the best in the industry. Actions speak louder than words, try it out for free, https://bit.ly/3GqgAnt LinkedIn:   / easyleadz   Instagram:   / easyleadz