Crafting Community in a Digital Age: Vivo Barefoot's Approach to Modern Commerce with Steve Irwin скачать в хорошем качестве

Crafting Community in a Digital Age: Vivo Barefoot's Approach to Modern Commerce with Steve Irwin

"If you touch it, you can trust it." In this episode of The FODcast, we’re joined by Steven Irwin – Chief Commercial & Technology Officer at Vivobarefoot - to explore how today’s most progressive D2C brands are blending technology, purpose, and people to drive long-term growth. With leadership experience at ASICS, Hunter Boots, Wolverine Worldwide, and more, Steve brings a unique, cross-functional perspective on what it takes to build authentic, resilient brands in an increasingly complex digital world. In this conversation, we cover: How Vivobarefoot’s ReVivo and community initiatives are redefining what post-purchase brand engagement looks like The rise of sustainable commerce - and why it's more than a marketing trend What the pandemic taught us about omnichannel agility and real-world connection Why purpose-led brand identity is your most defensible asset in a noisy market If you're navigating D2C growth, scaling ecommerce infrastructure, or want to better align digital strategy with values and community impact, this one’s a must-listen. #D2C #SustainableCommerce #EcommerceInnovation #ComposableCommerce #CommunityBuilding #RetailStrategy #BrandLoyalty #Vivobarefoot