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How can copyright fair use work for you? Do you want to use copyrighted materials without paying a license fee? Copyright infringement can result in fines and strikes against your social media channels, but getting permission or paying for a license can get expensive. In this video I explain what copyright means, the four fair use factors, how the factors are applied, give two examples of “typical” fair use, and share tips for you to use going forward. 00:00 Intro 00:14 What is Copyright? 01:28 The 4 Fair Use Factors: Factor One, Purpose & Character of Use 03:05 Factor Two: Nature of Copyrighted Work 03:45 Factor Three: Amount and Substantiality of Portion Used 04:39 Factor Four: Effect of Use on Mark/Value 05:19 Putting the 4 Factors Together 06:00 Examples of Fair Use 06:58 Fair Use Tips I recommend guides by Nolo Publishing if you plan to handle your own legal work: Copyright Handbook, The: What Every Writer Needs to Know 13th Edition, Kindle Edition by Stephen Fishman - https://amzn.to/3lzhFNT (affiliate link) Join the Discord Community to connect with other small business owners like you & get access to exclusive events: / discord Did you find this video helpful? Feel free to send a tip to enable me to keeping making more videos! Tip Jar: http://paypal.me/elizabethpw Legal Disclosure: Elizabeth is licensed to practice in the state of California and before the United States Patent and Trademark Office. Information contained in this video is not legal advice – please seek advice of counsel. This video and description may contain attorney advertising. Disclosure: My videos may contain reviews, recommendations, testimonials, or endorsements of other businesses, individuals, events, materials (such as books), products, services, or websites. I may receive affiliate percentages on sales; if so, it will say “affiliate link” after the link. I will clearly disclose if I have received a free product, free service, discount, or any other compensation related to a review. Instagram: / elizabethpw (@ElizabethPW) Twitter: / elizabethpw (@ElizabethPW) My law firm for small business law (trademarks, contracts, forming LLC/corporations): http://www.elizabethpottsweinstein.com #copyrightfairuse #fairuseexplained #copyright