Business Plan Basics: From Idea to Action скачать в хорошем качестве

Business Plan Basics: From Idea to Action

Two Guys on Stuff is back with a practical episode for builders and founders. Michael Edwards and Tom Tobin open with a quick catch-up on new ventures, community work, and how AI is already shaping their day. Then they get down to business planning: what a plan is not, what it is, and how to use a simple two-page plan to make clear decisions, align resources, and track progress. You will learn: • The five myths that make business plans useless • The core elements of a plan you will actually use • How to set 12-week milestones you can measure • Where AI helps and where human judgment is non-negotiable Want the Starter Plan template? Comment PLAN and we’ll send the two-page version with a filled example. 01:10 Tom’s new venture and the “never retire” balance 03:05 Michael’s EDF role and life update 04:20 Quick hits: SMB outlook, inflation, and what it means for founders 06:10 A weekend “without AI” that was not 08:40 Using AI as a tool, not a crutch 10:30 Transition to the Business Plan topic 11:05 The joke that reveals a truth about planning 12:00 What a business plan is NOT 15:40 What a business plan IS 18:10 Executive Summary that fits on one page 20:40 Problem and Solution with a coffee shop example 24:30 Market and Customer basics 27:10 Business Model and simple unit economics 29:30 Go-to-Market and a quick SWOT check 33:10 Operations: org chart and roles that scale 36:00 Financial projections and break-even thinking 38:00 Milestones and metrics that keep you honest 41:00 When reality punches your plan in the face 43:10 Action step: write your two-page plan today 44:30 How to get the Starter Plan template and contact info Connect: • Michael: [email protected] | edwardsadvisorygroup.us • Tom: [email protected]