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Brandon Lace, Solutions Architect at FullContact, shows you how to set up FullContact's Native App within the Snowflake Marketplace and the different use cases that come with Identity Resolution. FullContact enables you to combine, consolidate, and transform disparate data sources into a unified customer view. This provides a better 360° view of your customers, which will enable unique experiences for each customer and provide better analytics of their journey. This demo in this video is based on a fictional company, Urban Roots, and its customer, Willow Underwood. This video will use a companion Quickstart Guide to walk through the set up and installation of the app. These materials are designed to allow you to follow along at your own pace using test data. → https://quickstarts.snowflake.com/gui... To connect with Brandon Lace of FullContact: → / btlace For more information about FullContact: →Website: https://www.fullcontact.com →LinkedIn: / fullcontact-inc- →Twitter: / fullcontact ❄ Join our YouTube community ❄ → https://bit.ly/3lzfeeB Learn how to build your application on Snowflake: → developers.snowflake.com Join the Snowflake Community: → community.snowflake.com