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Looking for higher-margin work that doesn’t require higher volume? In this webinar, LexJet is joined by experts from HP and Dreamscape to break down real-world HP Latex wallcovering workflows. From choosing the right Latex printer to understanding material differences, installation considerations, and profitability, this discussion covers what actually works in the field for both commercial and residential projects. You’ll learn how HP Latex inks preserve the look and feel of wallcovering materials, why printer speed and ink efficiency matter, and how shops are using wall graphics to unlock new revenue streams without overextending their operations. Whether you’re producing wallcoverings in-house or outsourcing today, this session provides practical insight to help you decide your next move with confidence. WHAT’S COVERED Why wallcoverings are a high-value print application HP Latex printer differences and how to choose the right model How Latex inks preserve material texture and finish Speed, cost-per-square-foot, and production considerations Dreamscape wallcovering materials and substrate options Installation, lamination, and durability best practices Profitability, pricing strategies, and ROI insights WHO SHOULD WATCH Print shop owners and production managers PSPs looking to expand into décor and wall graphics Shops evaluating HP Latex printers Anyone exploring higher-margin print applications 800-453-9538 #LexJet #wallcoverings #Dreamscape Socials: / lexjet / lexjet / lexjetofficial / lexjet