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More in-depth reviews at: https://bit.ly/LocalMarketingReviews Small and local businesses need to stay relevant and online to reach their customers. "Near me" searches are quickly increasing and beyond storefronts showing up in Google searches, freelance and independent contractors can massively benefit by a location-focused approach to their marketing efforts. Looking at tools that each provide a different flavor of local marketing, we go over Google Business Profile, BrightLocal, ReachLocal, and Reputation. Local marketing software provides location-based digital marketing solutions to help users interact with their local audience and potential online customers. Local marketing services can further be categorized into local listing management software, local SEO software, and store locator software. Timestamps 00:00 Introduction 00:30 Google Business Profile 01:11 BrightLocal 01:48 ReachLocal 02:30 Reputation 03:17 Conclusion #localmarketing #reputation #googlebusinessprofile #brightlocal #reachlocal