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In this episode, I’m joined by Eri, a Digital VP at MSL, Publicis Groupe’s global public relations and integrated communications partner. Based in New York City, Eri has built her career in media agencies and influencer marketing, working across categories like travel, beauty, CPG, and kitchen & home goods. Eri shares her global upbringing—born in Hawaii, attending international schools in Singapore and Hong Kong, and moving to the U.S. for college in Oregon—and how those experiences shaped her career path. We talk about how a Rent the Runway ambassadorship influenced her to switch her major from journalism to public relations, what it was like moving to NYC with no connections, and how she approached negotiating her first salary. We also dive into the real-life side of career growth: stepping into leadership and people management, staying connected to loved ones while living abroad, avoiding burnout in fast-paced agency roles, and balancing work while planning a destination wedding in Malta. Plus, quick lunch hacks (Trader Joe’s fans, this one’s for you). Whether you’re curious about digital media or PR careers, influencer marketing, or navigating big life moves alongside professional growth, this conversation offers honest insight and practical perspective.