Скачать с ютуб The massive wins of an end-to-end post-purchase experience - by Viviana Ortiz в хорошем качестве

The massive wins of an end-to-end post-purchase experience - by Viviana Ortiz

In this session, I will reveal the stunning effects of transforming the complexity of the most sensitive part of the customer journey into multiple opportunities during the post-purchase experience. We will speak not only about the 7 million proactive, personalized, event-driven emails sent per day but more importantly, we will approach the success elements of the technical solution, the direct effects on customer care costs, traffic, conversions, basket size, returning customers, Loyalty and we will discover the power of the Data and Analytics behind the platform which is trusted by over 500+ brands worldwide, including IKEA, Bose, Puma, Farfetch and Nespresso. Speaker: In more than 15 years of career, Viviana Ortiz has developed broad expertise in the leadership of highly specialized teams and projects, translating the challenges of technological innovation into real value for organizations. From the Ecuadorian jungle in oil exploration, e-commerce, automation projects and Data teams in Germany her goal has always been to drive operations into a digital environment and through information discover and exceed user expectations. With two degrees, one in Law and one in Engineering, a Master of Science, a PhD research on course and several certifications, her passion is to be a reference and support for women looking to break into new industries and roles. _________________________________________________ Job Opportunities: https://dataart.team/vacancies Facebook:   / dataart.dev   Instagram:   / dataart   Telegram: https://t.me/dataart Twitter:   / dataart     / dataart_career