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Whatever its equipment, a military is nothing without its people. As many militaries struggle with recruitment, the armies in Ukraine grow older, and countries in Asia grapple with the implications of ageing populations, it's becoming clear that getting the right people may be as much of a challenge for forces as getting the right technology. So today, we look at that age old problem. How do militaries get people, why are so many struggling - and what might they be able to do about it? Patreon: / perunau Relevant sources and reading: NATO expenditure data (used for personnel expenditure calculations) https://www.nato.int/cps/en/natohq/ne... Featured Carnegie piece on ROK manpower challenges https://carnegieendowment.org/2021/06... UK Defence Personnel Statistics https://researchbriefings.files.parli... https://www.gov.uk/government/publica... https://www.gov.uk/government/statist... Mediazona Russian KIA count https://en.zona.media/article/2022/05... US Army Demographics: https://api.army.mil/e2/c/downloads/2... ADF demographics https://www.abs.gov.au/statistics/peo... ROK conscript mobile phone trial https://www.koreaherald.com/view.php?... US misses recruiting goal: https://www.armytimes.com/news/your-a... https://www.defense.gov/News/News-Sto.... https://www.defenseone.com/policy/202... https://news.usni.org/2022/12/01/toug... father and son deploying together https://www.military.com/daily-news/2... David Barano and Nora Bensahel - Addressing the recruiting crisis: https://warontherocks.com/2023/03/add.... CDC data https://www.cdc.gov/physicalactivity/... https://www.cdc.gov/media/releases/20... US Army recruiting reforms: https://www.armytimes.com/news/your-a... https://www.army.mil/article/270458/a... https://www.army.mil/article/270692/a... UK medical classifications 1914 https://eehe.org.uk/?p=25030 Institutional trust levels: https://www.pewresearch.org/short-rea... USAREC: https://recruiting.army.mil/pao/facts... Jamestown foundation on recruitment and retention in Russia https://jamestown.org/program/tricky-... Reporting on 2024 Russian recruitment ambitions https://www.themoscowtimes.com/2023/1... USAF pilot poaching https://www.airforcetimes.com/news/yo... Caveats & Comments: All normal caveats and limitations apply: In particular – I would like to note as always that this material has been created for entertainment purposes and is not intended to be a complete or comprehensive examination of the topic in question and should not be relied upon to inform financial or other similar decisions. Timestamps: 00:00:00 — Opening Words 00:01:36 — What Am I Talking About 00:02:33 — History 00:07:57 — The Funnel 00:08:35 — Demography: The Challenge 00:11:13 — Demography: Potential Solutions 00:12:25 — Eligibility: The Challenge 00:17:18 — Eligibility: Potential Solutions 00:19:53 — Propensity: The Problem 00:25:22 — Driving Propensity 00:27:33 — Retention 00:31:22 — Attraction, Retention & The "EVP" 00:37:35 — Looking Abroad 00:45:33 — Modernisation And Automation 00:55:55 — The Russian Case Study 01:04:46 — Conclusion 01:05:29 — Channel Update