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To celebrate its unusual longevity, despite the constant headwinds of operating in a rural community with heavy tourism visitation only during the five months of May-October, Al’s is planning a major event on its property on the June 22nd weekend of this year. Find more details at facebook.com/AlJohnsons and the company’s website, aljohnsons.com. The place with goats on the roof. The goats have been on the roof for so long now (51 years) it seems like it must have been preordained. But by every account it was all entirely serendipitous. Al and Ingert Johnson decided Al Johnson’s Swedish Restaurant & Butik needed a new building, so the business could grow. Largely at Ingert’s prodding — on a visit to her hometown of Växjö, Sweden — the couple decided they needed a Norwegian log structure. Referred to a traditional log builder across the border, in Norway, they called, set up a meeting and quickly placed an order for carpenters and semi-trailers of logs to make their way across the ocean to Sister Bay. The new log building was erected around the existing restaurant, a former IGA Store built in the 1930s, during the following summer of 1972. Al was determined not to lose even a single day of the short Door County season, and this way he could stay open during construction. When the building and its green sod roof were in place, a friend named Dean Madden kept saying the same thing: “You oughta put a goat on that roof.” They didn’t do so, but soon after, Al’s friend Wink Larson brought Al a joke birthday gift, a goat named Oscar. Wink put Oscar on the roof, and metaphorically, he never came down, as Oscar and his many goat brethren since that day were very popular. Al’s quickly became known as “The place with goats on the roof”…across the known universe. Which is what many of us love about this story. Nothing about Al’s growth plan was premeditated, or tested, or modelled. Al and Ingert wanted to grow their business by emphasizing its Scandinavian heritage, and their hard work and people skills and openness to change…dropped goats on their roof. But as their son Lars Johnson has often said over the years, “The goats are great, but we wouldn’t be in business if we didn’t have good food.” Of course, that’s the real message to this homespun, but true parable. Happy 75th anniversary, Al Johnson’s! Stay tuned and make sure you also subscribe to our family's YouTube Channel, which features lots of other videos about our business, our staff, and our goats! You can find out more about our family business here: https://aljohnsons.com