From Legacy to Legal: How to Leverage PR for Success with Stu Zakim скачать в хорошем качестве

From Legacy to Legal: How to Leverage PR for Success with Stu Zakim

Brian Weber sits down with Stu Zakim, a seasoned PR professional and advocate, to discuss the challenges and opportunities within New York's evolving cannabis industry. Stu shares his perspective on transitioning from the underground market to legal operations and the story of Happy Munkey's journey from a secretive speakeasy to a legitimate business. The conversation covers the impact of legalization on communities, the importance of strategic public relations, and sheds light on the broader issues facing cannabis entrepreneurs today. Chapters: 00:00:00 How Legalization is Changing the Cannabis Landscape 00:00:37 Kicking Off: Welcome to How to Flourish in Cannabis 00:01:06 Meet Stu Zakim: PR Veteran in Cannabis 00:01:35 From Hollywood to Cannabis: Stu's Journey 00:04:09 Transition Tales: Moving from Legacy to Legal 00:07:08 Happy Munkey’s Evolution: From Underground Speakeasy to Legal Retail 00:10:45 Happy Munkey's Strategic Pivot During the Pandemic 00:14:00 Overcoming Legal Hurdles: Real Stories from the Cannabis Frontline 00:19:39 Mastering PR: Essential Strategies for Cannabis Entrepreneurs 00:23:17 Building Trust Through Community Engagement 00:27:25 Engaging Your Community: Tips for Effective Media Relations 00:31:53 Tapping into New Opportunities: The Future of Cannabis Business 00:37:30 Wrapping Up: Key Takeaways and Final Thoughts Links and Resources: Stu Zakim on LinkedIn:   / stu-zakim-91a157   Bridge Strategic Communications: https://www.bridgestrategic.com/ Flourish Software: https://www.flourishsoftware.com/ Brian Weber on LinkedIn:   / briancweber   Thanks so much for joining us this week. Want to subscribe to How to Flourish in Cannabis? Have some feedback you’d like to share? Connect with us in the comment section! #cannabisindustry, #cannabislegalization, #cannabispodcast, #prstrategies, #cannabiscommunity, #happyMunkey, #legacytolegal, #cannabisbusiness, #cannabisPR, #newyorkcannabis, #cannabisentrepreneurs, #communityengagement, #mediarelations