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Analytics Engineering Overview

In this video, I break down Analytics Engineering, what it is, why it emerged, and how it fits into modern data teams. I explained how changes in the data stack led to the shift from traditional ETL workflows to ELT, and why this created the need for a new role that sits between data engineering and data analysis. You’ll learn: What analytics engineering is and how it differs from data analysis and data engineering Why analytics engineering emerged in modern data teams The evolution from ETL to ELT and what changed This video focuses on conceptual understanding, helping you see the why behind analytics engineering not just the job title. It’s ideal for: Data analysts exploring analytics engineering Data professionals confused about ETL vs ELT Anyone trying to understand modern data roles People learning about the modern data stack This video is part of a series where I explain analytics engineering, dbt, and modern data workflows in a clear and practical way. If this helped clarify things, like the video, subscribe, and share with someone navigating the data space. #analyticsengineering #ELT #ETL #datastack #dataengineering #dataanalytics #modernDataStack