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#127

Today on The Culture Coach Podcast, Wendy sits down with Erika Sinner, Founder & CEO of Directorie, a $15M healthcare commercialization company and two-time Inc. 5000 honoree. Erika also serves as the Chief Empathy Officer of TinySuperheroes, a nonprofit empowering critically ill children through play and courage, and is the bestselling author of Pets Are Family. Erika is a powerful, fresh voice in modern leadership — championing pet-inclusive policies, psychological safety, and building cultures where people feel genuinely seen and supported. 🔗 Resources Mentioned Pets Are Family (https://www.erikasinner.org/buy-book) by Erika Sinner — available on Amazon and major retailers Directorie (https://www.directorie.com/) — Healthcare commercialization services TinySuperheroes (https://tinysuperheroes.com/)— Support, donate, or get involved: tinysuperheroes.com Erika’s website: https://erikasinner.org Follow Erika on Instagram (  / erika_sinner  , LinkedIn (  / erikasinner  , and other social platforms ____________________________ With 25+ years of leadership experience, spanning multiple roles across corporations and non-profits, I have gained a wealth of experience in understanding what makes organizations successful. FREE Culture Roadmap Webinar Series: http://CultureCoachWendy.com/WebinarS... FREE DOWNLOAD - The Culture Strategy Audit: https://culturecoachwendy.com/culture... Online Community - The Culture Strategy Lab: https://culturecoachwendy.com/strateg... FREE Online Mini Course - The C.E.O. Reset: https://culturecoachwendy.mykajabi.co... CONNECT WITH ME Website: CultureCoachWendy.com LinkedIn: Linkedin.com/in/wendybrand/ Instram: Instagram.com/culturecoachwendy YouTube:    / @culturecoachwendy   The CultureCoach Podcast Page: CultureCoachWendy.com/podcasts/